At Moosejaw we want to make shopping as much fun as backpacking the Chilkoot trail, climbing in Yosemite, mountaineering in the Himalayas or playing red rover with the neighbors who you don't like that much but they're always ready to play any game in the cul-de-sac so you make do.

If you're offended by ridiculous commentary don't click on the Moosejaw Madness section. Instead just pay attention to all the products because we carry the finest selection of the best gear and outerwear in the world.

Call us at 877-Moosejaw or email us if you need help with your order, have a gear question or just want to talk. If you're trying to figure out what 877-Moosejaw is on your Blackberry right now you can't do it because the numbers and letters don't match like a normal phone. So, instead of resorting to a landline please call 877-666-7352.

If you're interested in a little Moosejaw history please read on. If not, please shut your eyes.

1992 - Moosejaw opens in Keego Harbor, Michigan. My mom got a new Mountaineer. My girlfriend cheated on me with a very handsome boy so you can't really blame her. I invented soft soap but someone had already thought of it.

1993 - I was named best hide and seek player at Moosejaw after hiding under a poncho in the shop for six straight days. There weren't any shootings in the shop. There weren't any shootings in the pawn shop next door either but we thought there would be.

1994 - We opened our second shop in East Lansing. The move was made strictly to get girls. We went a whole month without a girl coming in. The first girl to come in was actually looking for the pet shop. We got in trouble for burning books on the sidewalk outside the shop. My mom turned in her Mountaineer for an Explorer.

1995 - Little brother did it for the first time. We started Moosejaw.com. We didn't even check to see if an order came in for at least a year.

1996 - We copied all our marketing ideas from Shirley's Stuffed Cat Shop. Fortunately, Shirley died shortly after filing a law suit.

1997 - We opened our third shop in Birmingham, Michigan. My brother and I went to Alaska. A grizzly chased me down, ripped up my right leg and my back and left me for dead. I made that up. We didn't even go to Alaska. Brother went but I didn't. He saw lots of grizzlies. No he didn't. Yes he did. My mom turned in her Explorer for a new Explorer.

1998 - We opened our fourth shop in Grosse Pointe, Michigan. Moosejaw.com really started to boom so all the staff got cordless phones and swords.

1999 - We almost traded the Moosejaw shops and Moosejaw.com for three ping pong tables. My mom test drove an Expedition but decided it was too big.

2000 - We opened our fifth shop in Chicago. I got arrested for throwing a bowling ball at a dog. Not really.

2001 - We opened our sixth shop in Deerfield, Illinois. At this point, we were too big and we started recommending that customers shop elsewhere. I considered a nose job to make my nose bigger.

2002 - We moved to a big new warehouse for Moosejaw.com. My mom traded in her Explorer for the Expedition, decided it was still too big and got a new Explorer. We made shirts with a kangaroo instead of a moose and started a recycling program for anything yellow.

2003 - We opened our seventh shop in Rochester Hills, Michigan. Shirley's son, from Shirley's Stuffed Cat Shop, died. We got a second warehouse.

2004 - Nothing happened.

2005 - We moved into one bigger warehouse. My mom traded in her Explorer for a new Explorer. We opened an eighth shop in Ann Arbor. I had four cavities and got accused of eating candy just for the nitrous.

2006 - We made significant improvements in a couple of our shops. All the work was done by notable plastic surgeons from eight Midwest cities including Springfield, Illinois, the hometown of President Lincoln. We expanded our staff at Moosejaw.com significantly. The person that owns the vending machines at our warehouse purchased a third home in the south of France.

2007 – We opened a new shop, expanded a shop and got into a new office and warehouse. One of the ladies on the Moosejaw Buying Team got a little iguana to put on her desk. His name is Hal.

Email and call us twenty times a week at 877-Moosejaw (877-666-7352) (Mon - Thurs 7:00am - 10:00pm, Fri 7:00am - 7:00pm, Sat - Sun 10:00am - 5:00pm est). Let our knowledge, enthusiasm and passion add fuel to your greatest outdoor pursuits. I don't love the word fuel here but I'm sticking with it anyway.

Love the Madness.

Moosejaw.